1.1. What is a business plan?

1. Business plans for setting up a company

2. Business plans for company takeovers (family succession / company acquisition)

3. Business plans for operational business concepts 

4. Business plans for franchising

All business plans have in common that they should justify the prospects of success of the business idea in the market. Moreover, they should be written and composed in such a way that they are convincing. After all, the intention is to start a business, take over one or expand it in operation. To do this, the decision-makers or lenders need solid basic data. The business plan should provide this.